Branding + Packaging Design
Shelf‑ready pet
brands in 90 days.
We build packaging and brand systems that win buyer confidence. Without losing what makes you, you.
Client Success Story - Boss Nation Brands
Pet Brand Grows from 10 Stores to 5,000+ Nationwide
Basel “Vasili” Nassar knew his brand had to look established from day one it was going to scale. We built the complete foundation: logo, packaging, and visual identity that gave Boss Nation national-brand presence before they had national distribution.
That system carried them into international markets and online, without losing the personal touch that made them Boss Nation in the first place.
Multi‑million‑dollar brand
10+ product lines
Trusted partner since inception
“Boss Nation scaled into a multi-million dollar brand on the foundation Dyno Creative built.”
Basel “Vasili” Nassar
Founder & CEO, Boss Nation Brands, Inc.
Client Success Story - Barkfield Road
A Retail Brand System that fueled $468K to $1.25M in 3 Years in Pet Retail
Barkfield Road had ambition but their branding couldn’t keep up. We built them a complete brand system with guidelines and assets that work across every touchpoint.
The result: faster product launches, consistency everywhere, and the confidence to scale from $468K to $1.25M in three years.
Consistency across every touchpoint
Confidence to scale into new markets
Brand system + guidelines = faster launches
“Not just prettier, it’s a system we can actually use.”
Kevin Neglia
CEO, Barkfield Road
What Happens After Launch?
Bold Design. Measurable Results.
Projects Delivered
across branding, packaging, illustration, and other campaigns.On-Time Delivery
reliable creative, done when
we say it will be.
Client Retention
most clients return; that says more than we ever could.Years of Expertise
you’re getting seasoned pros, not interns.
Clarity Sprint
Positioning, messaging, brand narrative, buyer one-pager. So your pitch lands in 30 seconds and your team speaks with one voice.
Identity Build
Logo suite, colors, typography, layout grids, illustration seed. So you start to look and sound like a national brand.
Packaging Starter
1 hero SKU comp, master template for future SKUs, compliance checklist. So your packaging opens retail doors and scales seamlessly across product lines.
Activation & Handover
Retail pitch one-pager, homepage/DTC starter assets, social templates, brand book, asset library, rollout workshop + Loom walkthroughs. So your team can scale with confidence and consistency long after launch.
How It Works
The complete toolkit for a shelf-ready brand in 90 days.
Our process is streamlined into 4 distinct phases. Each milestone delivers concrete assets that bring you closer to shelf-readiness. No hidden steps, no unnecessary elements. Just practical tools that help you scale confidently.
Deliverables
Tools for a shelf ready brand.
These are the exact tools you’ll walk away with in 90 days. Book a Readiness Call to see if your brand is a fit.
Strategy & Story
- Clear brand positioning, market fit, and key selling points
- Brand story, simple pitch, and 3 tagline options
- Customer and retailer guides (what they care about and why your timing is right)
Identity System
- Complete logo package (main logo, variations, and usage guidelines)
- Font selection, colors, and layout system
- Custom illustrations: 2-3 unique design elements (characters/textures/icons) with usage examples
Packaging Starter
- Ready-to-use product packaging template with compliance checklist
- One fully designed product package with realistic shelf mockups (plus 2 color variations)
- Guidelines for creating future product packages
Activation Kit
- Retail sales sheet (ready to share with buyers)
- Website essentials: homepage banner, product page layout, and 6 social media templates
- Brand guidelines (PDF) and digital asset collection
Handover
- All design files in print and web formats
- 60-minute training session plus video tutorials
Strategy & Story
Packaging Starter
Activation Kit
Handover
Who It’s For
Built for growing pet brands ready to scale.
Growth-stage pet food & treat brands ($1M–$5M ARR)
Teams of 5–25 employees with product-market fit
Founders prepping for wholesale expansion or upgrading packaging for premium shelf space
Pricing
A national-brand toolkit, without the agency price.
$25,000
$15,000 flat
(Limited to 2 new brands per month to ensure quality.)
Whats INCLUDED?
Our Brand Confidence Guarantee.
Strategy & Story
- Clear brand positioning, market fit, and key selling points
- Brand story, simple pitch, and 3 tagline options
- Customer and retailer guides (what they care about and why your timing is right)
Identity System
- Complete logo package (main logo, variations, and usage guidelines)
- Font selection, colors, and layout system
- Custom illustrations: 2-3 unique design elements (characters/textures/icons) with usage examples
Packaging Starter
- Ready-to-use product packaging template with compliance checklist
- One fully designed product package with realistic shelf mockups (plus 2 color variations)
- Guidelines for creating future product packages
Activation Kit
- Retail sales sheet (ready to share with buyers)
- Website essentials: homepage banner, product page layout, and 6 social media templates
- Brand guidelines (PDF) and digital asset collection
Handover
- All design files in print and web formats
- 60-minute training session plus video tutorials
FAQ
Questions we hear all the time.
How much time do you need from us?
One decision-maker + one compliance stakeholder. With feedback in 2 business days at each phase, we stay on schedule.
Why 90 days? Can’t branding take longer?
Because speed matters. Our phased system delivers clarity in 3 weeks, identity in 6, packaging in 9, and activation by week 12. No endless timelines.
Do I have to pay everything upfront?
No. We use milestone billing. You pay as we deliver. No big upfront risk.
What if I already have a logo or packaging?
We’ll audit what you have and evolve it if possible. But if it’s holding you back from retail, we’ll recommend a rebuild. The goal is shelf-ready confidence, not just decoration.
Do you only work with pet brands?
We specialize in pet food + treats, but we work with other consumer product brands. If you’re scaling we can help.
Can you also do ads, social, or websites?
We don’t run ads. We build the brand system they rely on. After launch, most clients transition to our ongoing creative support. Your out-of-house design team with unlimited requests, fast turnarounds, and Basecamp project management. Your brand launches strong and keeps growing.
What if I don’t like the direction?
That’s why we have the Brand Confidence Guarantee. If we’re not aligned by Week 3, you keep your strategy assets and walk away, no further fees.
How do you handle compliance for pet food packaging?
We build with retailer + AAFCO compliance in mind, so you don’t get tripped up later.
Can you do more SKUs?
Yes. Additional SKU comps are quick add‑ons. Your master template makes expansion efficient.
Will we lose what makes us “us”?
No. We evolve your equity. Our system preserves your signature and scales it.
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Let’s Build Your Brand
The brand you’ve been wanting is
90 days away.
Your brand finally looks and feels like you. Your packaging earns retail confidence. Your team has the systems to scale consistently, and you walk into buyer meetings with clarity and confidence.